Throughout the years, we’ve seen companies close or get acquired by a larger company. A lot of companies we’ve grown with are now non-existent. It is true that in the business of sales, every day is a fight not just survive but to thrive. With my experience as a bookkeeper in Brisbane, decreasing sales or…

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Any entrepreneur worth his/her salt knows that it pays to advertise. Having the goods is not enough to make a sale, you must communicate its existence to the consumers and target market. The book of accounts of the most successful business I’ve worked with as a Brisbane bookkeeper include a substantial marketing budget and expense.…

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A successful businessman will always take on the habit of monitoring his products’ turnovers to assess their performance in the market. Turnover is the process by which a company measures the duration its products are kept in the inventory and the speed it took to sell it in the market. You Brisbane bookkeeper knows that…

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Is your business still not on social media? If not, you are missing out a lot of business opportunities, most of which are free! Everyone I know has at least two social media accounts, have internet connectivity, and maintains online presence. I found many of my Brisbane bookkeeping clients online. In many instances, it was…

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More and more businesses are done on the internet. Online shopping is now the most preferred way to shop. And why not? It is convenient, quick, and allows transactions from all corners of the world. Isn’t it time for small businesses to go earnest with their online marketing? Most online businesses, like my Brisbane bookkeeping…

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Quoting is the stage in your sales pipeline where you turn your leads into buyers. This is also where you can lose a very strong lead. And the quickest way to send prospect clients away is by creating generic sales quotes. In my business of providing bookkeeping services in Brisbane, I made sure that all…

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More than knowing your products or services being provided, the success of your company relies on how much you know your customers. Your clients are people. And as human beings, their needs and wants change through time and according to trends. Isn’t it sensible to assume that our product should also change? The practice of…

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Blogging is not a requirement when setting up a business website. But if you want to take full advantage of what internet can do for your business, writing and maintaining a blog is advised. From the SEO point of view, blogging makes your website easier to find, thus increasing traffic and business. For your viewers,…

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Building on a clientele is the hardest test a start-up business has to overcome. When starting a business, you are either offering a unique product to a yet realized need or a fairly improved or slightly different version of an existing product with a set of loyal customers. Either way, you will be starting with…

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Sales is the lifeline of any business. You might be able to develop an excellent marketing strategy, have the hardest working team of employees, and built the most awesome product line. But if you can’t generate a sale, your business is doomed. Brisbane bookkeepers like myself have seen a lot of big companies with great…

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